A brave and hilarious debut set in colonial India, Cow and Company begins with the British Chewing Gum Company setting up shop in Bombay with the mission of introducing chewing gum in the colonies. They declare paan, which is in all mouths at all times, as their enemy. A cow is chosen as the mascot. It is up on all the posters.
Religious sentiments are hurt. What begins as a search for a cow ends up in a catastrophe. With laugh-out-loud moments, ingenious use of language, and a spellbinding interplay of fantasy and myth, Cow and Company uses satire to take stock of the state of the nation, religion and capital, then and now.